PFCU CU – New Caledonia Branch

Services Provided:  Strategic Site Study, Site

negotiation, due diligence and acquisition, Retail

Design and Team Build Construction

Completion:  December 2024

Job Cost:  $ 1,412,060

Building Size:  2,251 sq. ft.

Type/Location:  New Branch – Caledonia, MI

Description:  The client was looking to Improve the

location and visibility of their leased branch in

Caledonia. PFCU had a good idea that they wanted to

stay in Caledonia but wanted us to validate that with

data and our experience. We compared the Caledonia

market to their most successful branch/market. Based

on this information, we then provided the best sites in

the Caledonia market and helped them select the site

they ended up with. Unfortunately, Caledonia was a

very challenging Township to work with in developing a

commercial site. The site plan approval process took

2-3 times longer than any approval I have been

involved in the last 20 years. In the end, we were

successful in receiving our site plan approval, finished

our due diligence and closed on the property on end

and the end result is do their due diligence to acquire

the current site. . knew that they wanted so we

completed a Strategic Site Study to compare three

potential markets. The study showed that Ludington

provided the best opportunity for growth so we then

presented the 5 best sites in the area and ended up

with a site in front of the Meijer between Ludington and

Scottsville. This location has very good traffic counts

with one the best demand generators in the area,

Meijers. 

We had not previously developed a Meijer outlet and

found them great to work with. The site plan approval,

closing on the property and completing all due diligence

all went off without a hitch.   We went from Purchase

Agreement on 4/3/23 to starting construction on

8/30/23, closed in the building by the late Fall and

finished construction in late Spring 2024.

We probably could have finished the building a bit

quicker but the client wasn’t in a hurry so the finish date

worked well for them.

We were able to create a unique prototype branch that

Filer CU will be able to use in future developments and

even retro-fit components to existing branches to

continue to strengthen their brand!